Evaluation Question Four

How did you use media technologies in the construction, research, planning and evaluation stages?

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Alfie Arcuri - If They Only Knew Analysis

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The music video for "If They Only Knew" by Alfie Arcuri is themed around LGBT awareness and an individual discovering their sexuality and identity. The theme of friendship is also prevelent throughout the video and that is something we wish to incorperate in our music video. For these reasons, this music video inspires me and my group, so i'm going to analyse it to gain ideas. Mise-en-scene Throughout the video, the dark and alternative clothing that the characters wear creates the aesthetic that we want for our video, in order to appeal to our target audience of young people. This clothing style is also common with the demographic of people who listen to the alternative style of music. Throughout the video we also see the friendship group smoking and drinking, a common theme in terms of alternative music videos. I was particularly interested in the theme of a love triangle within a friendhship group as a narrative. Camera In terms of camera, we see an establishing
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Note To The Examiner

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